Queens artist Deem Spencer recently modeled and scored the new Nordstrom’s Fall Fashion campaign. The campaign was helmed by acclaimed photographer Peter Sutherland and stylist Julia Sarr-Jamois to showcase the latest fashion trends from noteworthy brands like Gucci, Calvin Klein, Maison Margiela and more. In addition to modeling in the campaign, the opening track of Deem’s 2017 album we think we alone, “There Was Plenty Time Before Us,” was used as the score for the campaign video.
Watch the Fall Fashion campaign featuring Deem Spencer above and see below to hear we think we alone and read more about Deem Spencer.
In regards to making the EP, “I started writing in November or early December,” recalls Deem. “My family needed me to stay home during the weekdays to take care of my grandpa. While I stayed with him, I sat in the kitchen with a keyboard, writing dozens of songs with it. I think only two of these songs ended up on the tape, but that’s where it started. He passed away in January and I stopped writing altogether for about a month. That loss was difficult. It made me feel so small. I felt very young. The grieving process was heavy. Over time, I got back into the studio and tried to create a sound for how that whole winter felt. I worked with some talented producers and was able to create a bunch of nice pieces.”
In August 2016, Deem quietly released his sunflower EP which was followed by an eye-catching run of music videos. Deem’s live show and the flurry of music videos began to build excitement around the 22 year old rapper both online and in NYC, including recently being named one of the Best New Artists of 2017 by Pigeons and Planes.
Born and raised in Jamaica, Queens, Deem tells stories from the perspective of an old soul dealing with the turmoil that accompanies coming of age in New York City. New York is an inseparable part of Deem’s identity and an integral part of his story, but the young artist’s relationship with the city is not romantic. Themes of insecurity, depression, and heartbreak are prevalent in Deem’s raps, but there is also a constant underlying sense of hope, a flickering light that is the real energy propelling Deem’s music forward. we think we alone is now available on all streaming services and vinyl.